Multidisciplinary creative specialising in design, illustration, branding, and art direction.


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Illustration
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York Region Children’s
Aid Society

A concept branding redesign project for the York Region Children’s Aid Society created through the RGD Mentorship program. 



As a designer and illustrator for this project, I used my knowledge of brand design, strategy, and illustration to craft a compelling and contemporary identity that would appeal to youth of all ages.

By crafting a solid foundation for YRCAS’ brand identity, the other two designers were able to seamlessly integrate the assets I created into a working website prototype in Figma, which I also assisted in building when necessary.


I also created a diverse library of illustrations that could be used throughout our deliverables, with a lively colour palette that welcomes its viewers with open arms.



RGD Mentor: Stephanie Strawbridge
Design Manager and Designer: Annie Jong
Contributing Designer: Brandon Chong